In the just released comScore Arbitron Online Radio
Ratings CBS RADIO has earned the top spot among all entities tracked by the
online audience measurement service.
This marks the first comScore ratings report for CBS RADIO since the
launch of its partnership with AOL Radio on June 10.
|
MONDAY- SUNDAY Monday-Sunday, 6AM-Midnight, All People |
|||
|
Average Week in June |
|||
|
AQH Persons |
Cume Persons |
TSL H|M |
|
|
Total RL Radio Network |
397,600 | 4,355,500 |
11h 30m |
| CBS Radio | 206,600 | 1,904,100 |
13h 40m |
| LAUNCHcast Radio | 115,500 | 1,193,300 |
12h 12m |
| Live 365 | 39,800 | 457,100 |
10h 59m |
| RL Select Tier | 35,600 | 801,000 |
5h 36m |
Additionally, according to the Internet Radio Top 20,
Ando Media’s listing of the top-performing Internet radio stations measured by
the Webcast Metrics audience measurement platform (Monday-Sunday,
6:00AM-12Midnight), CBS RADIO’s audio streams saw an increase in cume of more
than 65% from May to June. Millions of
listeners are discovering and experiencing hundreds of stations as a result of
the combination of CBS RADIO properties along with AOL Radio’s online offerings
in one portal.
The new
player, powered by CBS RADIO, provides listeners one stop access to more than
200 AOL Radio channels along with 150 CBS RADIO stations and custom channels
and features myriad formats including music, news, talk and sports that were
previously unavailable to AOL Radio users.
Ando
Media statistics for the week ending July 26 show significant improvement for
several individual stations when compared to figures for the week prior to the
AOL launch. The top 5 most listened to
CBS RADIO stations were WFAN, KLSX, KROQ, WXRK, and KTWV whose combined weekly
audience increased by close to 50%.
The
additional exposure for CBS RADIO’s HD 2 stations in Chicago (WJMK-FM HD 2;
classic hits), Detroit (WYCD-FM HD 2; new country music), Phoenix (KOOL-FM HD
2; 70s music), Denver (KXKL-FM HD 2; All No.1 Radio) and Pittsburgh (WDSY-FM HD
2; new country music), which are also streamed online, resulted in triple digit
percentage increases.
