Wax has been named Vice President of Sports Sales for CBS RADIO, one of the
largest and most diverse major-market operators in the United States. The appointment was made today by Michael
Weiss, President of Sales for CBS RADIO, and is effective beginning Monday,
recently served as Director of Sales for CBS RADIO’s New York sports properties, a title he held
for nearly six years. In his new role he
will handle sales for all of the Company’s play-by-play rights which includes more
than 25 of the nation’s leading sports teams amongst the MLB, the NFL, the NBA,
the WNBA and the NHL, such as the New York Yankees, New York Mets, Chicago
White Sox, New England Patriots, New York Giants, Chicago Bears and the Detroit
Red Wings. He will be based in Los Angeles.
is a leader in the sports sales marketplace with an accomplished resume of
achievements and the acumen to successfully develop and grow business,” said
Weiss. “He has done an incredible job
managing Yankees and Mets sales for our New
York stations creating a number of unique promotions
and client opportunities, in addition to cultivating relationships with
advertisers who’ve previously never used radio in their advertising mix. Now he’ll be able to take those skills and
apply it to an even bigger playing field of CBS RADIO assets.
In his previous
position Wax was responsible for all aspects surrounding the advertising sales
of the five local area teams broadcast on CBS RADIO stations in the New York area, including
managing a large sales team and negotiating multi-media sports sponsorship
agreements and client deals. The four
years prior to that, Wax worked as Director of Sales for CBS RADIO’s San
Francisco market where he oversaw group sales and launched and managed the
Oakland A’s radio sales efforts. Prior
to his time with CBS RADIO, Wax worked as an Account Executive for KNBR.
began his career as the owner and manager for Dining In Style, a business he
built while attending UC Santa Barbara, the university in which he was
graduated from in 1993. Upon graduation,
he sold Dining In Style and moved on to become a client services manager for
World Cup Soccer, where he coordinated conferences and sponsors and served as a
liaison between a variety of sports broadcasters both in the U.S. and overseas.